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Business Marketing Management : a strategic view of industrial and organizationall markets / Michael D Hutt, Thomas W Speh

By: Hutt, Michael DContributor(s): Speh, Thomas WMaterial type: Text

TextPublication details: Fort Worth : Harcourt College Publsihers, 2001. Edition: 1st edDescription: xxxii, 716p. : illus ; 26cmISBN: 0030291798 :Subject(s): Management | Marketing | EnterprisesDDC classification: 658.84 Subject: Business

List(s) this item appears in: Marketing | Management | Accounting | Finance | Human resource Management

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Books	General Stacks	658.84 H982b (Browse shelf(Opens below))	1	Available		016384

Total holds: 0

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Previous	658.84 A258i Internet Business Models and Strategies : text and cases /	658.84 C542e The Essence of Marketing Research /	658.84 H711e Essentials of Services Marketing : Concepts,strategies and cases /	658.84 H982b Business Marketing Management : a strategic view of industrial and organizationall markets /	658.84 M697i Internet Marketing : Building Advantage in the Networked Economy /	658.84 P393m Marketing channels : a relationship management approach /	658.84 R521i Internet Marketing : readings and online resources /	Next