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Cross-Cultural business behavior : marketing, negotiating and managing across cultures / Richard R. Gesteland

By: Gesteland, Richard RMaterial type: Text

TextPublication details: New Delhi : Viva Books Private Limited, 2000. Edition: 1st edDescription: 282 p. : ill. ; 23 cmISBN: 817649156X :Subject(s): MarketingDDC classification: 658.8 Subject: Business

List(s) this item appears in: Marketing

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Books	General Stacks	658.8 G393c (Browse shelf(Opens below))	1	Available		012596

Total holds: 0

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Previous	658.8 F238m Principles of marketing /	658.8 G382w Writing and implementing a marketing plan /	658.8 G382w Writing and implementing a marketing plan /	658.8 G393c Cross-Cultural business behavior : marketing, negotiating and managing across cultures /	658.8 H112i Industrial marketing management : text and cases /	658.8 H249m Marketing : text and cases /	658.8 H467t The new strategic selling /	Next