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Marketing research : an applied approach / Thomas C. Kinnear, James R
Material type:
TextSeries: McGraw-Hill series in marketing ; .Publication details: New York : McGraw-Hill Book Company, 1983. Edition: 2nd edDescription: xviii, 698 p. : ill. ; 24 cmISBN: 007034745XSubject(s): Market studies | Marketing | ReaserchDDC classification: 658.83 Subject: Business
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General Stacks | 658.83 K55m (Browse shelf(Opens below)) | 1 | Available | 002651 |
Total holds: 0
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| 658.83 H236 The Handbook of International Market Research Techniques / | 658.83 J 25m Marketing research management / | 658.83 J 25m Marketing research management / | 658.83 K55m Marketing research : an applied approach / | 658.83 K55m Market research : an applied approach / | 658.83 K55m Market research : an applied approach / | 658.83 K55m Market research : an applied approach / |
Includes bibliographical references.
Business
1995-08-09
Marketing