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Marketing:creating value for customers / Gilbert A Churchill, J Paul Peter

By: Churchill, Gilbert AContributor(s): Peter, J PaulMaterial type: TextTextPublication details: USA : Irwin, 1994. Edition: 1st edDescription: xxxi,703p : ill ; 26cmISBN: 0256125392Subject(s): MarketingDDC classification: 658.8 Subject: Business
List(s) this item appears in: Marketing
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Item type Current library Call number Copy number Status Date due Barcode Item holds
Books Books
General Stacks
658.8 C563m (Browse shelf(Opens below)) 1 Available 003619
Books Books
General Stacks
658.8 C563m (Browse shelf(Opens below)) 2 Available 009048
Total holds: 0

Includes bibliographical references and index

Business

1996-06-10

Marketing