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Advanced marketing strategy : phenomena, analysis, and decisions / Glen L. Urban, Steven H. Star

By: Urban, Glen LContributor(s): Star, Steven HMaterial type: TextTextPublication details: Englewood Cliffs, NJ : Prentice-Hall, 1991. Edition: 1st edDescription: xx, 563 p. : ill. ; 28 cmISBN: 0138519404 :Subject(s): MarketingDDC classification: 658.802 Subject: Business
List(s) this item appears in: Marketing
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Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
Books Books
General Stacks
658.802 U72a (Browse shelf(Opens below)) 1 Available 004217
Books Books
General Stacks
658.802 U72a (Browse shelf(Opens below)) 2 Available 004218
Books Books
Reserve Shelf
658.802 U72a (Browse shelf(Opens below)) 3 Available 004219
Total holds: 0

Includes bibliographical references.

Business

1996-09-14

Marketing