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The 6 Disciplines of Customer Experience : Outside in : the power of putting customers at the center of your business / Harley Manning, Kerry Bodine, Forrester Research.
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Beyond the familiar : long-term growth through customer focus and innovation / by Patrick Barwise and Seán Meehan.
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Customer relationship management essentials / John W. Gosney, Thomas P. Boehm.
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Design like Apple : seven principles for creating insanely great products, services, and experiences / John Edson.
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The experience : the 5 principles of Disney service and relationship excellence / Bruce Loeffler and Brian T. Church.
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Key account management in financial services : tools and techniques for building strong relationships with major clients / Peter Cheverton ... [et al.].
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Logistics Management : the supply chain imperative / Vinod V Sople
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Service design for business : a practical guide to optimizing the customer experience / Ben Reason, Lavrans Løvlie, Melvin Brand Flu.
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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
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Supply chain management : strategy, planning, and operation / Sunil Chopra, Peter Meindl.
by Edition: 5th ed.Material type:![]()
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