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New product development : managing and forecasting for strategic success / Robert J. Thomas

By: Material type: TextSeries: The Portable MBA seriesPublication details: New York : John Wiley and Sons, 1993.Edition: 1st edDescription: xiv, 352 p. : ill. ; 26 cmISBN:
  • 0471572268 :
Subject(s): DDC classification:
  • 658.575 19
Subject: Business
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Bibliography : p. 319-338

Business

1995-02-27

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