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Advertising and Promotion : an integrated marketing communications perspective / George E Belch, Michael A Belch by
Edition: 1st ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: Boston : McGraw-Hill\Irwin, 2001
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 659.1 B427a. Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 659.1 B427a.
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Analysis for Marketing Planning / Donald R Lehmann, Russell S Winer by
Edition: 6th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: Boston : McGraw-Hill, 2005
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.802 L523a.
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Bangladesh Case Studies in Marketing / edited by Gary N. McLean, Muzaffer Ahmed by Series: UGC Publication ; No.48.
Edition: 1st ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: Dhaka : University Grants Commission Dhaka, Bangladesh, 1989
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.80095492 B216. Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reserve Shelf 658.80095492 B216.
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Business-to-Business Market Research / Martin P Block, Tamara S Block by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: Australia : Thomson, 2005
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (2)Location, call number: General Stacks 658.83 B651b, ...
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Cases in global marketing strategies / Jean-Pierre Jeannet, H. David Hennessey by
Edition: 5th
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: Boston, Mass : Houghton Mifflin Company, 2001
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (25)Location, call number: General Stacks 658.8480722 J43g, ...
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Fundamentals of Selling : customers for life through service / Charles M Futrell by
Edition: 9th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: Boston : McGraw-Hill\Irwin, 2006
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: Book CD/DVD Shelf 658.81 F996f. Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.81 F996f.
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Global marketing management / Warren J. Keegan by
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: New Delhi : Prentice-Hall of India Private Limited, 1995
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (2)Location, call number: General Stacks 658.8 K26g, ...
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Global marketing strategies / Jean-Pierre Jeannet, H. David Hennessey by
Edition: 5th
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: Boston, Mass : Houghton Miffling Company, 2001
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (25)Location, call number: General Stacks 658.8480684 J432g, ...
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The Handbook of International Market Research Techniques / Robin J (editor) Birn by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: New Delhi : Kogan Page India Private Limited, 2003
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.83 H236.
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How to Write a Marketing Plan / John Westwood by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: New Delhi : Kogan Page India Pvt.Ltd., 2000
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.802 W538h.
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Industrial marketing management : text and cases / Robert W Haas by
Edition: 1st ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: Boston : PWS-Kent Publishing Company, 1986
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.8 H112i.
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International Marketing Strategy / Frank Bradley by
Edition: 4th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: Harlow : Pearson Education Limited, 2002
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.848 B811i.
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Marketing : concepts and cases / Michael J [et...al] Etzel by
Edition: 13th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: New Delhi : Tata McGraw-Hill Publishing Company Limited, 2005
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (3)Location, call number: General Stacks 658.8 M345, ...
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Marketing : planning and control / M Saeed, K Ghose by
Edition: 1st ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: New Delhi : Anmol Publications, 1990
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.802 S127m.
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