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Results of search for 'ccl=Provider:Pearson and su-to:Management'
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Authors
Keller, Kevin Lane
(2)
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Non-fiction
(2)
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Books
(2)
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(1)
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(1)
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Brand name products
(2)
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1.
Strategic brand management : building, measuring, and managing brand equity /
Kevin Lane Keller.
by
Keller, Kevin Lane
, 1956-
Edition:
3rd ed.
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Boston :
Pearson,
c2013
Availability:
Items available for loan:
Library, Independent University, Bangladesh (IUB)
(1)
Location, call number:
General Stacks
658.827 K2919s 2013
.
Lists:
Management
.
Place hold
Request article
2.
Strategic brand management : building, measuring, and managing brand equity /
Kevin Lane Keller.
by
Keller, Kevin Lane
, 1956-
Edition:
4th ed.
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Boston :
Pearson,
c2015
Availability:
Items available for reference:
Library, Independent University, Bangladesh (IUB): Not For Loan
(1)
Location, call number:
Reserve Shelf
658.827 K2919b 2015
.
Lists:
Management
.
Request article
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