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Principles of marketing / Philip Kotler ... [et al.].
Material type:
TextPublication details: Indai : Pearson India Education services Pvt. Ltd., c2018. Edition: 17th edDescription: xxii, 698 p. : ill. (chiefly col.) ; 28 cmISBN: 9789352865611Subject(s): MarketingDDC classification: 658.8
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Reference Stacks | 658.8 K874p 2018 (Browse shelf(Opens below)) | 01 | Available | 025854 |
Total holds: 0
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| 658.8 K39m Marketing : the core / | 658.8 K874m 2016 Marketing management / | 658.8 K874m 2017 Marketing 4.0 : moving from traditional to digital / | 658.8 K874p 2018 Principles of marketing / | 658.8 K87m Marketing Management / | 658.8 K87m 2012 Marketing management / | 658.8 K87p 2014 Principles of marketing / |
Edition for U.S. published under: Principles of marketing / Philip Kotler, Gary Armstrong. 12th ed., c2008.
Marketing