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1. |
Contagious : why things catch on / Jonah Berger.
by Edition: 1st edMaterial type:![]() |
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Creating new markets in the digital economy : value and worth / Irene C.L. Ng.
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Innovation engine [electronic resource] : driving execution for breakthrough results / Jatin Desai.
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Launching a new product / edited by John Morley Series: Management in action seriesEdition: 1st ed.Material type:
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The lean enterprise : how corporations can innovate like startups / Trevor Owens, Obie Fernandez.
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Product and systems development : a value approach / Stanley I. Weiss.
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Product design and development / Karl T. Ulrich, Steven D. Eppinger.
by Edition: 5th ed.Material type:![]() |
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Product innovation toolbox : a field guide to consumer understanding and research / edited by Jacqueline Beckley, Maria Dulce Paredes, Kannapon Lopetcharat.
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Responsible innovation / edited by Richard Owen, John Bessant, Maggy Heintz.
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Winning at new products : accelerating the process from idea to launch / Robert G. Cooper
by Edition: 2nd ed.Material type:![]() |