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1.
Advertising and the mind of the consumer : what works, what doesn't, and why / Max Sutherland and Alice K. Sylvester. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: St. Leonards, NSW : Allen & Unwin, 2010
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 659.1019 S9661a 2010.
2.
The age of unreason / Charles Handy ; foreword by Warren Bennis. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c1989
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (2)Location, call number: IMT Shelves (Level 4) 658.406 H2369a 1989, ...
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3.
The Anthropology of Space and Place : locating culture / Setha M Low, Denise (editors) Lawrence-Zuniga by Series: Blackwell Readers in Anthropology
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Oxford : Blackwell Publishing, 2003
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 304.2 A628.
4.
Atmaghati Rajnitir Tinkal (Vol.1) / Sarker Shahabuddin Ahamad by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Dhaka : Book Fair, 2004
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 398.358 A826a 2004.
5.
Atmaghati Rajnitir Tinkal (Vol.2) / Sarker Shahabuddin Ahamad by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Dhaka : Book Fair, 2004
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 398.358 A826a 2004.
6.
The awakened heart : opening yourself to the love you need / Gerald G. May. by
Edition: 1st HarperCollins pbk. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: [San Francisco, Calif.] : HarperSanFrancisco, 1993
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: World Religion Corner 248.4 M4661a 1993.
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7.
Behavior in Organizations : an experimental approach / A. B.(Rami) Shani by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Boston : McGraw-Hill\Irwin, 2005
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 302.35 S528b.
8.
Behavior in organizations : understanding and managing the human side of work / Jerald Greenberg, Robert A. Baron by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New York : Prentice-Hall International, Inc., 1997
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 302.35 G799b.
9.
Behavior in organizations : an experiential approach / James B Lau, A B (Rami) Shani by Series: The Irwin series in management and the behavioral sciences
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Homewood, Illinois : IRWIN, 1988
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 302.35 L366b.
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10.
Behavior in organizations / H. Joseph Reitz by Series: The IRWIN series in management and the behavioral sciences
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Homewood, Illinois : Ricard D. Irwin, 1977
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 302.35 R379b.
11.
Consumer Behavior / Leon G. Schiffman, Leslie Lazar Kanuk by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Upper Saddle River : Pearson Education, 2007
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.8342 S333c.
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12.
Consumer Behavior / Leon G. Schiffman by
Edition: 8th
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Delhi : Pearson Education, 2004
Availability: Not available: Library, Independent University, Bangladesh (IUB): Withdrawn (5).
13.
Consumer Behavior / Leon G. Schiffman by
Edition: 6th
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New Delhi : Prentice-Hall of India Private Limited, 1999
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reserve Shelf 658.8342 S332c.
14.
Consumer behavior / John C Mowen, Michael Minor by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New York : Prentice-Hall International, Inc., 1998
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.8342 M936c.
15.
Consumer behavior : advances and applications in marketing / Robert East by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New York : Prentice Hall, 1997
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.8342 E13c.
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16.
Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Boston : McGraw-Hill, 1997
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.83420973 H393c 1998.
17.
Consumer Behavior : implecations for marketing strategy / del I Hawkins, Roger J Best, Kenneth A Coney by
Edition: 6th.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Chicago : Irwin, 1995
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (3)Location, call number: General Stacks 658.8342 H393c, ...
18.
Consumer behavior : theory and practice / C. Glenn Walters by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Homewood, Illinois : Richard D. Irwin, Inc., 1974
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.8342 W235c.
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19.
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk ; in collaboration with Joseph Wisenblit. by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India : Pearson Education/Prentice Hall, c2010
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.8342 S333c 2010.
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20.
Consumer behavior : building marketing strategy / Del I. Hawkins, David L. Mothersbaugh, Amit Mookerjee. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Tata McGraw-Hill Education Private Limited, c2010
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: Book CD/DVD Shelf 658.83420973H3931c . Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.83420973 H3931c 2010.
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21.
Consumer Behavior and Culture : consequences for global marketing and advertising / Marieke de Mooij by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Thousand Oaks : Sage Publications, 2004
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.8342 M817c.
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22.
Contagious : why things catch on / Jonah Berger. by
Edition: 1st ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Simon & Schuster Paperbacks, 2013
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.8342 B4966c.
23.
Leadership : theory and practice / Peter G. Northouse. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : SAGE, c2013
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.4092 N863l 2013.
25.
Ethnography for Marketers : a guide to consumer immersion / Hy Mariampolski
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Thousand Oaks : Sage Publications, 2006
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.834 M333e.
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