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Advertising and Promotion : an integrated marketing communications perspective / George E Belch, Michael A Belch by
Edition: 1st ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: Boston : McGraw-Hill\Irwin, 2001
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 659.1 B427a. Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 659.1 B427a.
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Analysis for Marketing Planning / Donald R Lehmann, Russell S Winer by
Edition: 6th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: Boston : McGraw-Hill, 2005
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.802 L523a.
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Consumer behavior : building marketing strategy / Del I. Hawkins, David L. Mothersbaugh, Amit Mookerjee. by
Edition: 11th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi : Tata McGraw-Hill Education Private Limited, c2010
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: Book CD/DVD Shelf 658.83420973H3931c . Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.83420973 H3931c 2010.
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Corporate finance / Stephen A. Ross, Randolph Westerfield, Jeffrey Jaffe by
Edition: 6th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: New York : McGraw-Hill Irwin, 2002
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.15 R823c.
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Financial markets and institutions / Jeff Madura. by
Edition: 8th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: New Delhi : Cengage Learning India Pvt. Ltd., c2008[reprinted 2010]
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 332 M112f 2008.
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Financial markets and institutions / Frederic S. Mishkin, Stanley G. Eakins. by Series: Prentice Hall series in finance
Edition: 6th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi : Pearson Education; Dorling Kindersley (India), c2009
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: Reference Stacks 332.10973 M678p 2009. Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: 332.10973 M678p 2009.
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Financial Statement Analysis / George Foster by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: Delhi : Pearson Education, 1986
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 657.3 F754f.
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Fundamentals of futures and options markets / John C. Hull by
Edition: 4th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: New Jersy : Prentice Hall, 2002
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 332.645 H913f.
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Fundamentals of Selling : customers for life through service / Charles M Futrell by
Edition: 9th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: Boston : McGraw-Hill\Irwin, 2006
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: Book CD/DVD Shelf 658.81 F996f. Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.81 F996f.
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Global business today / Charles W.L. Hill. by
Edition: 7th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : McGraw-Hill/Irwin, c2011
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.049 H645g 2011.
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International Marketing Strategy / Frank Bradley by
Edition: 4th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: Harlow : Pearson Education Limited, 2002
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.848 B811i.
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Labor economics / George J. Borjas, Harvard University. by
Edition: Eighth edition.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York: McGraw- Hill Education 2020
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 331.0973 B7346l.
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Market research : an applied approach / Thomas C. Kinnear, James R. Taylor by Series: McGraw-Hill series in marketing
Edition: 4th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: New York : McGraw-Hill, Inc., 1991
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (3)Location, call number: General Stacks 658.83 K55m, ... Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (2)Location, call number: Reference Stacks 658.83 K55m, ...
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Marketing Management / G. S Monga, Shalini Anand by
Edition: 1st ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: New Delhi : Deep and Deep Publications Private Limited, 2003
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.802 M743m. Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.802 M743m.
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Marketing Research / Donals R Cooper, Pamela S Schindler by
Edition: 1st ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publication details: Boston : McGraw-Hill\Irwin, 2006
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.83 C777m.
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