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Marketing Communication : principles and practice / Richard J Varey
Material type:
TextPublication details: London : Routledge, 2002.Edition: 1st edDescription: xxv, 389p. : illus ; 24cmISBN: - 0415230403 :
- 658.802 19
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Library, Independent University, Bangladesh (IUB) Reference Stacks | 658.802 V296m (Browse shelf(Opens below)) | 1 | Not For Loan | 017082 |
Total holds: 0
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| 658.802 R286 A Reader in Marketing Communications / | 658.802 S526s 2010 Strategic marketing : text and cases the Indian perspective / | 658.802 S656m 2011 Marketing communications : integrating offline and online with social media / | 658.802 V296m Marketing Communication : principles and practice / | 658.80954 M345 Marketing practices in developing economy : cases from South Asia / | 658.81 F996f Fundamentals of Selling : customers for life through service / | 658.81 J73s Churchill\Ford\Walker's Sales Force Management / |
Business
2006\04\06
Media and Communication