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Applications in basic marketing : clippings from the popular business press / E. Jerome McCarthy, William D. Perreault, Jr.

By: McCarthy, E. JeromeContributor(s): Perreault, Jr., William DMaterial type: Text

TextPublication details: Boston : Irwin, 1990. Edition: 1st edDescription: viii, 237 p. : ill. ; 28 cmISBN: 0256139423Subject(s): MarketingDDC classification: 658.8 Subject: Business

List(s) this item appears in: Marketing

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Holdings ( 1 )
Title notes ( 4 )

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Books	General Stacks	658.8 M113a (Browse shelf(Opens below))	1	Available		005290

Total holds: 0

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